Running a Pizzeria: Flyers, FB ads, window posters. What work best?
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- Posted by
- Anonymous
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18 March 2021
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12:54 PM
What are your thoughts on different advertising methods such as posters in the window, leaflet drops, fb ads, and Instagram? Special offers in the window give us a good return, leaflet drops are terrible probably 2-3 out of 100 and fb ads not great at the moment.
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- Posted by
- Tobia Fostero
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18 March 2021
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12:55 PM
Leaflets work well - get recommendations and google reviews from that and repeats . Insta is great for the customer base and to keep them and they are repeats
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- Posted by
- Anonymous
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18 March 2021
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12:56 PM
Recommendations make up for a bulk of my jobs, when customers get back with a super happy text, I ask them to write a review which I also turn into a graphic for my social media which hits a nice amount of viewers
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- Posted by
- Anonymous
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18 March 2021
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12:56 PM
If you're getting a 3% take up rate on new customers from flyers, that should be incredibly profitable long-term, as you should be gaining return customers. In general, even a single customer per 100 flyers should warrant the campaign if it's for return business. ie. 15,000 flyers = 150 customers = £3,000 initial revenue (@ ave order val £20) x how many times they'll re-order. At 3 per 100 I'll back up the truck.
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- Posted by
- Anonymous
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18 March 2021
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12:57 PM
Leaflets work wonders for us, fully booked every weekend (roughly 100-130 pizzas per night) across 8 villages each with about 200 houses. Getting about 30-60% repeat orders depending on how middle class the village is
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- Posted by
- norman champ
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18 March 2021
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1:57 PM
Instagram ads for me. Works out a lot cheaper than Facebook and more engagement
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- Posted by
- Alan Calzari
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18 March 2021
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2:06 PM
i think flyers may work where there is less competition and smaller towns. For me it was a waste of time and money. Without even talking about the environmental impact. 3% up take is the right figure. Very few returning customers. But then again we have been going for a while so people either like us or know, and maybe they switched from Domino for one night because we had a discount.